Jennifer Lopez’s beauty line JLo Beauty dropped its newest product on Thursday, November 2nd—just in time for the holidays. Lopez founded JLo Beauty in 2021 and has since been expanding the line.
Until now, JLo Beauty has only launched skin/body care products, but now it’s headed for your lips.
“Since we’ve created great skincare and body care routines with the JLo Beauty collection, I still
felt like I was missing a high-performance lip product,” says Jennifer Lopez.
The Beso Balm Ultra Hydrating Lip Mask is a hydrating, plumping lip mask that can be worn at any time of the day. JLo Beauty is known for its highly hydrating and glow-enhancing products—which is Jennifer Lopez’s signature.
Not only does this mask make your lips more hydrated and plump, the mask also has a glossy finish, meaning you can take care of your lips while still giving them a sexy, shiny look.
“Every woman needs those few essentials you can grab in your purse at a moment’s notice, throw them on and you just feel more confident,” says Lopez.
If you need intense hydration, you can apply a thick layer of the Beso Balm Ultra Hydrating Lip Mask overnight.
This mask can be worn anywhere and at any time according to your needs, which is exactly Lopez’s intention with this product.
The Beso Balm Ultra Hydrating Lip Mask even has a sultry vanilla scent to leave you feeling confident in your pout all day long.
“It’s going to give you that plump, pillowy bounce back to your lips and has an amazing flan de vanilla scent,” says Jennifer Lopez.
This hot new product retails for $19 and can be found on the JLo Beauty website, Amazon, or in retail stores such as Sephora and Macy’s.
If you want to get your lips looking and feeling luscious this holiday season, we suggest gifting yourself—and others—the JLo The Beso Balm Ultra Hydrating Lip Mask.
*All images curtesy of JLo Beauty.
