Social media personality and entrepreneur Serena Kerrigan recently announced her capsule collection with Dynamite Clothing.
“The Serena Kerrigan Edit” is a 10-piece capsule collection inspired by confidence, comfort, and of course, summer!
Kerrigan formed an organic relationship with the brand as she was often seen wearing Dynamite Clothing in her 20s.
“Working with Serena has been an absolute pleasure,” says Jacee Scoular, VP of Marketing at Groupe Dynamite Inc. “Our ongoing relationship with her made this process effortless and we were able to curate a collection we hope our audience will wear time and time again throughout the summer season.”
The collection is composed of tops, jeans, skirts, dresses, and capes that suit a girl on the go—just like Serena Kerrigan.
“Due to her busy schedule, going from day events to evening engagements, Serena exemplifies confidence, versatility, and effortlessness, we want to bring that to our audience through this capsule,” says Scoular.
The prices of each piece range from $34.95 – $99.95, making this collection an affordable option for those looking to get the Serena look.
Kerrigan is a New Yorker, so obviously, this capsule collection features sleek black-and-white staples with pops of red, “which is my signature color,” she adds.
“You can dress the pieces up and down, they’re really versatile, they work really well together, and that’s what I love about Dynamite in general,” says Serena Kerrigan. “There’s lots of black, white, and neutrals in this collection because when we style them with other pieces, it feels fresh and new.”
You can shop “The Serena Kerrigan Edit” on Dynamite Clothing’s website now! You’ll definitely want to get your hands on these summer staples.
